GoHighLevel · CRM · AI Automation

The leads are there. The follow-up isn't.

GoHighLevel should be closing deals while you sleep.
If it's not — your setup is broken.

See if this is you ↓
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A business manager opened GoHighLevel today.
Here's what happened next.

01

The setup took weeks and still isn't finished.

02

New leads sat in the pipeline for days. Nobody followed up.

03

The team ignored the CRM. They went back to sticky notes.

04

The automations didn't fire. Nobody knew why.

05

Three deals fell through that week. Again.

This isn't a GoHighLevel problem.

It's a systems problem.

And I fix it.

"Most businesses using GoHighLevel are operating
at 20% of what the platform can do."
Will Magdales
Will Magdales
GoHighLevel Specialist
The Fix

I build GHL systems
that close on autopilot.

I take the chaos — the half-built workflows, the dead pipelines, the ignored automations — and engineer them into a machine that runs your sales process around the clock.

Every build is AI-driven. Intelligent follow-up sequences that adapt. Lead scoring that prioritises the right contacts. Nurture campaigns that feel personal at scale.

You get the system, the training, and the results. No black boxes. No dependency on me forever.

Work With Me → See the Work
The Method

Five steps.
Zero guesswork.

01

Discover

We audit everything — your current GHL setup, your sales process, your team's workflow. I find every gap before touching anything.

02

Design

I map the full CRM and automation architecture before building. Every workflow, trigger, and pipeline stage is planned in advance.

03

Build

Your GHL account is rebuilt from the ground up — pipelines, intake forms, automations, AI sequences, integrations. All of it.

04

Automate

AI-powered follow-up sequences go live. Leads are contacted in minutes, not days. Your team only touches warm, ready-to-close contacts.

05

Train & Optimise

Your whole team gets trained. I monitor, refine, and optimise until the system is running clean — then I hand you the keys.

What's Included

Everything broken.
Everything fixed.

01

Pipeline Setup

Custom sales pipelines built around your actual process — stages, ownership, triggers, and team assignments that your team will actually use.

CRM Architecture
02

AI Automation Workflows

Intelligent sequences that follow up, score leads, and nurture contacts through your pipeline — without anyone lifting a finger.

AI-Driven
03

Forms & Surveys

High-converting intake forms and qualification surveys wired directly into your CRM, automations, and pipeline stages.

Lead Capture
04

GHL Training

1-on-1 or team training so everyone is confident, consistent, and actually using the system you paid for.

Team Enablement
05

CRM Consulting

Strategic advisory on how to structure your CRM for growth — from contact management and segmentation to reporting and long-term scale.

Strategy
The Work

Real builds.
Real businesses.

Roofing · CRM & Automation

Ontop Roofing

Full GHL rebuild — pipeline stages, AI follow-up sequences, lead intake forms, and automated review requests for a growing roofing company.

100% Automated Follow-Up
5-Stage Custom Pipeline
Ontop Roofing — Pipeline Ontop Roofing — Workflow Ontop Roofing — Dashboard Ontop Roofing — Forms Ontop Roofing — Reporting Ontop Roofing — Integrations
Local Business · Full CRM Setup

Santa Barbara Client

End-to-end GHL setup — custom pipelines, onboarding automations, team training, and AI-powered lead nurture for a Santa Barbara service business.

7-Day Build Turnaround
Full Team Training
Santa Barbara — Dashboard Santa Barbara — Pipeline Santa Barbara — Automation Santa Barbara — Forms Santa Barbara — Reporting Santa Barbara — Workflows
The Proof

Don't take
my word for it.

★★★★★

"Will completely transformed our follow-up process. Our GHL account went from overwhelming to running like clockwork. Leads don't fall through the cracks anymore."
JR
Jake R. Owner, Ontop Roofing

★★★★★

"We had GHL but weren't using it right. Will rebuilt everything and trained our whole team. Night and day difference in how we manage and close clients."
ML
Maria L. Director, Santa Barbara Client

★★★★★

"I tried doing GHL myself for months. Will did in two weeks what I couldn't do in six. The automations alone paid for his fee in the first 30 days."

Ready when you are.

Stop leaving deals
on the table.

Your GHL account should be your best salesperson.
Let's make it one.

Email me at william.magdales77@gmail.com →

Responds within 24 hours.